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Ok Go Here It Goes Again Dance

2006 unmarried by OK Go

"Here It Goes Again"
Here It Goes Again.jpg
Single by OK Get
from the album Oh No
B-side "The Lovecats"
Released September 25, 2006 (2006-09-25)
Studio Gula Studion (Malmö, Sweden)
Length 3:00
Characterization
  • Capitol
  • EMI
Songwriter(s) Damian Kulash
Producer(south) Tore Johansson
OK Go singles chronology
"Invincible"
(2006)
"Hither It Goes Again"
(2006)
"WTF?"
(2009)

"Here It Goes Once more" is a vocal by American stone band OK Go, the 5th unmarried released from their second studio album, Oh No (2005). It was the ring's only single to nautical chart on the United states Billboard Hot 100 until "I Won't Let You Down" in November 2022 and peaked at number 36 on the United kingdom of great britain and northern ireland Singles Chart, giving the band their second United kingdom top-xl hit. The music video, featuring the band dancing on treadmills, became a staple on YouTube, at i fourth dimension beingness one of their most watched videos with over 53 million views.

The single's B-side, "The Lovecats", is a cover of the song by the Cure and was previously included on the ring'south Do What You lot Desire EP and the single "A Meg Ways". An alternate version was nicknamed "U.k. Surf".

Composition and recording [edit]

Written by Damian Kulash Jr., the three-minute "Here It Goes Again" is set in common time at a "Moderately fast rock" tempo of 144 beats per minute. It is equanimous in the cardinal of C major, with the vocal range spanning from Civ to A4.[ane] Kulash too sang and played the guitar in the original mix, which was produced by Tore Johansson with co-production washed by Eric Drew Feldman, Howard Willing and Ken Sluiter. Andy Duncan was some other guitarist on the rails. Other instruments on the recording include drums performed by Dan Konopka and bass by Tim Nordwind. David Carlsson and Petter Lindgård were the vocal's engineers, with Jens Lindgård being the engineering banana. Recorded at Gula Studion in Malmö, Sweden, it was mixed at The Village Recorder in Los Angeles by Dave Sardy, and finally mastered past Robert Vosgien at Capitol Mastering, also in Los Angeles.[two]

Commercial performance [edit]

On the American Billboard Hot 100 nautical chart, outcome dated September xvi, 2006, "Here Information technology Goes Once more" debuted at number 87,[3] and past the next calendar week information technology rose to its tiptop into the summit 40 at 38.[4] The rail lasted a total of xx weeks.[v] Additionally, information technology reached into the top xl onto the Pop 100 at number 34,[half-dozen] every bit well as number 17 on the Developed Meridian 40[7] and Alternative Songs charts.[8] "Here It Goes Over again" was likewise a Tiptop twoscore hit in other countries. On the UK Singles Chart, it debuted at number 36,[nine] while on the Official New Zealand Music Chart its peak position was 28.[10] In Australia, the vocal began at number 67 on the ARIA top 100 singles chart, and rose to 63 the next week and also topped the Hitseekers chart, which surveys tracks past bands that have not reached into the pinnacle fifty of the main chart.[11]

Music video [edit]

The music video of the vocal is an elaborate functioning of the band dancing on eight treadmills, arranged in two rows of four and in alternating opposite directions, in a single continuous take. Choreographed and co-directed past the band and lead vocalist Damian Kulash's sister Trish Sie, it took a total of seventeen attempts to complete the video.[12] As in the band's video for "A One thousand thousand Ways", Tim Nordwind lip-syncs the lead vocals instead of Damian Kulash, following the format from the trip the light fantastic choreographed for the song "C-C-C-Cinnamon Lips", which Tim sings. The video debuted on YouTube on July 31, 2006, and has been viewed over 53 million times. It premiered on VH1's Superlative 20 Countdown that aforementioned day. OK Get performed the trip the light fantastic toe routine live at the 2006 MTV Video Music Awards.

The music video won the 2007 Grammy Award for Best Brusk Form Music Video and the 2006 YouTube awards for Most Creative Video.

In "The Must List" on the August eighteen, 2006, effect of Amusement Weekly, the video was ranked number 9: "The votes have been tallied, and this twelvemonth'south laurels for Best Use of Treadmills in an Alt-Popular Music Video goes to... http://okgo.net/news.aspx".[13] In July 2011, the music video was named one of "The thirty All-Fourth dimension Best Music Videos" by Fourth dimension Mag.[fourteen]

UK Surf Mix [edit]

During the summer of 2006, the ring recorded a slower version of "Hither It Goes Again" "in their attic".[15] This version, dubbed "UK Surf" or the "UK Surf Mix", was released on iTunes in the UK the aforementioned twenty-four hours equally the single. Afterward being featured in the January 2007 Greyness's Anatomy episode "Great Expectations", it was released in the US through iTunes on February one, 2007, as a digital download.

Track listings [edit]

Credits and personnel [edit]

Credits are adapted from liner notes of the single release.[2]

Locations

  • Recorded at Gula Studion in Malmö, Sweden
  • Mixed at The Hamlet Recorder in Los Angeles, California
  • Mastered at Capitol Mastering in Los Angeles, California

Personnel

  • Songwriting, vocals, guitar – Damian Kulash Jr.
  • Production – Tore Johansson
  • Co-product – Eric Drew Feldman, Howard Willing, Ken Sluiter
  • Engineering – David Carlsson, Petter LindgÃ¥rd
  • Banana engineering – Jens LindgÃ¥rd
  • Guitar – Andy Duncan
  • Bass – Tim Nordwind
  • Drums – Dan Konopka
  • Mixing – Dave Sardy
  • Mastering – Robert Vosgien

Charts [edit]

Release history [edit]

In popular culture [edit]

According to MTV Games's Paul McGooyer, the video game Rock Band helped to spur further interest in the band.[24] The E3 2022 trailer for Lego Dimensions features the song.[25] Parodies of the video have appeared on The Simpsons, The Fairly OddParents, Foster's Home for Imaginary Friends, and Kuu Kuu Harajuku (created by Gwen Stefani).[26]

References [edit]

  1. ^ "OK Go – Hither It Goes Again Sheet Music (Digital Download)". Musicnotes.com. Alfred Publishing. Retrieved Oct 16, 2012.
  2. ^ a b c Here It Goes Once again (European unmarried-sided 7-inch vinyl disc). OK Go. Capitol Records. 2006. ANGES22, 0094637520871. {{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  3. ^ "The Billboard Hot 100: September 16, 2006". Billboard. Prometheus Global Media. Retrieved September 9, 2014.
  4. ^ "The Billboard Hot 100: September 23, 2006". Billboard. Prometheus Global Media. Retrieved September 9, 2014.
  5. ^ a b "OK Go Chart History (Hot 100)". Billboard. Retrieved September nine, 2014.
  6. ^ a b "Oh No – OK Become Awards". Allmusic. Rovi Corporation. Retrieved September 9, 2014.
  7. ^ a b "OK Go Chart History (Adult Pop Songs)". Billboard. Retrieved September nine, 2014.
  8. ^ a b "OK Go Chart History (Alternative Airplay)". Billboard. Retrieved September 9, 2014.
  9. ^ a b "Official Singles Chart Top 100". Official Charts Visitor. Retrieved September x, 2014.
  10. ^ a b "OK Go – Here It Goes Once again". Elevation xl Singles. Retrieved September 9, 2014.
  11. ^ a b c "Consequence 870" ARIA Peak 100 Singles. National Library of Australia. Retrieved September 24, 2020.
  12. ^ "Here Goes 'OK Go' Again". CBS News. Oct 26, 2006.
  13. ^ "The Must Listing: August 18, 2006". Entertainment Weekly. Time Inc. Baronial xi, 2006. Retrieved October 5, 2014.
  14. ^ Claire Suddath (July 28, 2011). "The 30 All-time Best Music Videos - OK Go, 'Hither It Goes Again'". Fourth dimension. Archived from the original on September 26, 2011. Retrieved August 19, 2011.
  15. ^ OK Go - news Archived September 27, 2007, at the Wayback Machine
  16. ^ Hither It Goes Again (US promo maxi-CD). OK Go. Capitol Records. 2006. DPRO 0946 iii 75213 ii 8. {{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  17. ^ Hither It Goes Again (European CD single liner notes). OK Get. Capitol Records. 2006. ANGECD22, 0094637520826. {{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  18. ^ Here It Goes Once again (Australian CD single liner notes). OK Go. Capitol Records. 2006. 094637520826. {{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  19. ^ Hither Information technology Goes Again (New Zealand CD single liner notes). OK Get. EMI Records. 2007. 3868350. {{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  20. ^ "Official Scottish Singles Sales Chart Top 100". Official Charts Visitor. Retrieved June 7, 2018.
  21. ^ "FMQB Airplay Archive: Modern Rock". FMQB. Archived from the original on March 22, 2013. Retrieved Feb 22, 2022.
  22. ^ "FMQB: CHR". FMQB. Archived from the original on March 22, 2013. Retrieved February 22, 2022.
  23. ^ "The ARIA Study: New Releases Singles – Calendar week Commencing 23rd October 2006" (PDF). ARIA. October 23, 2006. p. 30. Archived from the original (PDF) on Feb 23, 2008. Retrieved February 22, 2022.
  24. ^ Gies, Arthur (September 27, 2010). "Stone Band iii: Songs on the Move". IGN . Retrieved September 27, 2010.
  25. ^ LEGO Dimensions (June 9, 2016), LEGO Dimensions: E3 Trailer - New Adventures Await!, archived from the original on December 13, 2021, retrieved June 15, 2016
  26. ^ Lollapalooza 2011: Q&A with OK Go from The states Today, past Brandon James Smith, published August 3, 2011, retrieved September 27, 2011

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Source: https://en.wikipedia.org/wiki/Here_It_Goes_Again

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